Work with Mailing Lists

Mailing lists can be a goldmine for your company’s marketing department as they can provide leads for sales, focus groups for testing new products, and consumers to provide feedback on satisfaction, for example.

Create mailing lists

Go to Mailing lists ‣ Mailing lists ‣ Create. Enable the option Is Public to make the list visible for users when unsubscribing.

Mailing lists in Odoo Email Marketing

Once your mailing list is created, you can manually add contacts clicking on Create. Import a list of contacts if you have it from a previous tool.

Linking a mailing list to my website

Create a mailing list called Newsletter, as you use this strategy to advertise and communicate new ideas to subscribers interested in listening.
Go to your Website, add a Newsletter block and choose the respective mailing list.
Mailing lists in Odoo Email Marketing

Contacts

Under Mailing Lists ‣ Mailing List Contacts see a list of all contacts under all your mailing lists, and the ones you individually created here.

Mailing lists in Odoo Email Marketing

Open a contact form to see or add different mailing lists to which the contact is or will be part of.

Mailing lists in Odoo Email Marketing