Company Name: GO Digital Services
Location: Khartoum, Sudan
Industry: Passenger Transport, Delivery Services, and eCommerce Platform
Main Apps Implemented: Accounting, Fleet Management, Recruitment
Partner Name: IATL IntelliSoft Business Solutions
Company Size: 25-30 employees
About GO Fleet
GO was established recently in November of 2019 and started its official business as a ride-hailing company utilizing its own in-house application. Within just a few months of operating, GO managed to expand its business into bus routes, also managed by the app, making it the first integrated app to offer multiple transport options in Sudan.
When COVID-19 emerged, the economy and businesses were hurt severely. GO was one of the few companies that managed to remain resilient during these trying times. Due to the lockdown at the time, they could not operate their busses or cars for passenger transport. Instead, they decided to make use of their assets by offering free transport for the Ministry of Health and other organizations that were working towards ending the pandemic.
Initially, GO had a plan to begin its grocery delivery services during September 2020. However, given the harsh conditions created by COVID-19, they decided that it was time to take initiative and mobilize their plan a few months earlier. Shortly after they began providing this service, they became a huge success. They now have 15,000 clients and more than 30,000 social media followers.
The Needs of a Fast-Paced, Dynamic Environment
GO is a company that has very fluid operations. New decisions, such as how many drivers are needed daily or whether they should buy or rent more vehicles, are constantly being made. These are daily questions that GO needed to ask itself, and the answers needed to be found quickly and accurately. However, they were facing a huge obstacle. They could not see the bigger picture.
They lacked an overview of the entire business and its operations. There were a variety of documents that always needed to be reviewed and analyzed, but they were each on a different platform. This led to a decrease in efficiency and an increase in chaos. GO reported that the questions they needed to answer on a “daily” basis, often needed more than 3 to 4 days to answer.
Information was difficult to access and their employees had to learn how to use each of the software installed. Not only did this take a lot of time, but it was also very costly. They needed an ERP system that has centralized data, is accessible and easy to use. This would allow them the tools to draw a clear picture of how the business looks right now and what is a little rough around the edges.
“Simply Efficient and Great”
When GO first implemented Odoo, they started with the HR modules. This was because they would get 20 to 30 potential driver applicants daily. Before having a centralized data software, making the choice of how many drivers to hire was already a difficult process, but having to also choose who to hire when applicants are constantly sending their own documents was an absolute mess.
Soon after, GO also started using our Accounting and Fleet Management applications. By using these two integrated applications, the company is able to identify and trace the money they spent on each of the fleet vehicles. Recurring costs of contracts such as leasing and services contracts are automatically added to the Accounting application at the beginning of each period of the frequency specified in the contracts. Other costs like fuel and repairs are also taken into account and automatically added to the company’s reports.
To GO, our Fleet Management module has extremely valuable features. One of the features that have been the biggest money saver is our tracking and analysis features. This feature shows all costs associated with a given vehicle or with a type of service. It compares different types of costs such as which vehicles cost the most, which services have been performed on which vehicles, etc. This allowed GO to have helpful insights about the effective return of each vehicle and has helped improve their fleet investments.
Another feature our Fleet Management module offers is that it helps a company get organized with all of its leasing contracts. GO was particularly struggling with organization and this acted as a bottleneck to their processes. The Fleet Management module allows GO to organize the services around the vehicles and communicate with the qualified service providers and manage invoices and notes efficiently. It also allows GO to supervise all of their contracts and receive warning emails when their contracts are approaching their expiration date.
After implementing our software, GO reported increasing its efficiency by almost 100%. Odoo allows them to spend less time with decision making, approvals, and getting back to applicants with automated email templates. Additionally, GO reported being able to drop their costs by 27% through optimizing the staff functionality and performance. GO is now better able to utilize their existing resources and reduce overheads. They are able to manage their fleet in the most efficient way possible.
Using our software helps GO feel prepared to deal with any challenge that is thrown their way. The company is now far better able to focus on the core of their business rather than repetitive administrative actions. The eFleet CEO and GO partner, Amin el Gabbani, describes our software to be “simply efficient and great.”