Odoo Customer Review
CompanyWriters is a communication agency with a team of international, dedicated and well-trained language specialists. They serve small, medium and large businesses, as well as institutional clients. Their core business is copywriting, translation and correction of professional text.
We talked to Bernadette Pâques, the founder and managing director of Company Writers about how Odoo helped them grow their business.
Tell us about your company and its business
CompanyWriters is a strategic written communication agency serving business and institutional clients.
Our team of competent, cosmopolitan, dedicated and well-trained language specialists is committed to quality in everything pertaining to communication consultancy, copywriting, translation and correcting professional texts.
What challenges did your company face before you implemented Odoo and what were the specific needs addressed by the solution?
Two years ago, CompanyWriters didn't have a customer relationship management or billing system, so we were thinking about this a lot and trying to find a progressive system like Odoo that could fit our needs in terms of customer relationship management, team management, language management and billing.
What solution was delivered?
We mostly use CRM and invoice register.
We can now encode all our contacts, how we met them (we don’t buy data banks), whether they are clients, prospects, journalists, politicians… Communication is easier when you can sort your 4,500 contacts by groups or languages!
We use CRM to encode our contributors too: their CVs, the dedicated teams they belong to, etc.
Last but not least, we encode our services in product lines: we have about 100 lines, which help sort things out, so we can see at a glance which services are most frequently used, which clients are returning, who is new…
How has this impacted your business?
Now we can run CompanyWriters from A to Z with the right software. It's a real joy, because this helps us work faster. We always know our current situation and have a clear company strategy.
How would you describe what your company values most about Odoo?
Odoo helps us manage what exists and work towards future goals - no matter where you are in the world.
Interview with Bernadette Pâques
Below you can watch the video interview with founder and managing director of Company Writers Bernadette Pâques.
Subscribe to Odoo Newsletter
Get the new blog posts directly in your inbox.