Location/Region: Miami, FL and Buenos Aires, ARG
Industry: Regulatory Affairs Consulting
Apps implemented: Sales, Accounting, Purchase, Documents, Sign, Project, Studio, CRM, Invoicing, Surveys and Email Marketing
Software
Replaced: Excel
Size of the company: >10 + service providers in Latam and Europe
Hosting type: Odoo Online
MMGC, a Regulatory Affairs Consultancy Company, specializing in medical devices and diagnostic reagents, centralized and optimized its operations by adopting Odoo. Operating from offices in Buenos Aires and Miami and supported by a partner network across Latin America and Europe, MMGC needed a flexible and secure system to manage complex, multi-country regulatory projects efficiently and integrate it with its pre- and post-commercialization activities.
By implementing Odoo, MMGC gained full visibility into its projects, costs, and documentation, allowing the company to scale its services while maintaining compliance, traceability, and operational control.
About MMGC
MMGC is dedicated to providing regulatory affairs services for manufacturers, importers, and distributors of medical products and diagnostic reagents. Its mission is to help companies comply with local and international laws, ensuring that their products are marketed in various countries across Latin America and Europe.
"What makes us different is our ability to adapt to each company’s needs and centralize regulatory management across multiple countries, so our clients have a single point of contact: MMGC."
Engineer Guaita worked for 11 years at Argentina’s regulatory authority, leading the harmonization of regulations within Mercosur. In 2011, six years after leaving her position at the health authority, she decided to create MMGC to provide specialized consultancy to companies in the sector seeking international expansion. Today, MMGC has a team of professionals specialized in regulatory affairs, and its partner network covers Latin America and Europe, reaching other countries like the United States.
The Challenge: Managing Growth with
Fragmented Tools
Before using Odoo, MMGC faced operational challenges that created vulnerabilities in the face of sustained company growth. Internal processes relied heavily on emails and spreadsheets, such as Microsoft Excel. While information was organized, it was difficult to access in a quick way, increasing the risk of duplicating efforts and delays.
"Sometimes we spent a lot of time searching for information distributed across multiple files and emails."
In addition, MMGC operates under an ISO 13485–based quality management system, which requires strict control over documentation, processes, and data security. The company needed an integrated solution capable of managing the entire project lifecycle (from first client contact to invoicing) while ensuring regulatory compliance and real-time profitability tracking.
From Isolated Tools to Integrated Operations with Odoo
MMGC assigned a biomedical engineering intern to assess various ERP software solutions, considering security, adaptability, and ease of integration with the company’s internal processes. After a thorough evaluation, Odoo was selected as the best solution to centralize and automate operations.
Customer Management and Integrated CRM: MMGC initially implemented the CRM application to manage opportunities and prospective customers, and the Contacts application to record all client and partner information. This allowed for a more structured follow-up on each project and client.
"Now we are able to manage all contacts and opportunities through a single platform, which saves us time and reduces errors."
Project Management: The Project application is used to track each regulatory project by country and client, centralizing real-time information on the status of each process. Before Odoo, this tracking was not automated and required much more work. With Odoo, simply searching a product code shows its status in seconds.
Cost traceability and quick access to project- and country-specific information are now possible thanks to the integration of Analytic Accounting, which allows monitoring profitability and making informed decisions without relying on time-consuming manual processes.
Invoicing, Purchases, and Accounting: Odoo has centralized client and partner invoicing, as well as sales and purchase order management. Integration with Accounting ensures that every transaction is recorded correctly and that financial reports are available in real time.
"I used to work closely with the accounting and administrative teams to review invoices; now, a single person can generate reports and draw conclusions in minutes."
Document Management and Digital Signatures: MMGC uses the Documents and Sign applications to store contracts, procedures, instructions, and regulatory records, integrating them with its ISO 13485-based quality management system. This ensures that confidential information is secure and accessible to those who need it. Additionally, the company developed a custom Studio application to store records and invoices dating back to the time before Odoo was implemented, consolidating all historical data in one place.
Automations and Internal Communication: The use of internal chat and Odoo task assignments, combined with custom scheduled automation, allows the team to be notified about project statuses and billing tasks, reducing errors and improving efficiency. This ensures that projects progress as planned and that critical information is always visible to team members.
Surveys: Using the survey tool, MMGC conducts internal evaluations, such as assessing the effectiveness of employee training programs, and externally, it uses the tool to gather feedback from its customers and partners to drive continuous improvement
Email Marketing: MMGC uses the Email Marketing application to promote its services, activities, and regulatory updates to its network of contacts.
Looking Ahead
With its database and processes now centralized, MMGC plans to continue growing and expanding its international services. The company also aims to implement additional Odoo tools, such as dashboards, to generate key performance indicators and more detailed visual analytics, integrated with Power BI.
"Now we feel more confident about continuing to promote our services and further increasing our workload, because we know our information is secure and well-organized."
MMGC continues to strengthen its competitive edge with Odoo, combining regulatory project management, cost traceability, and operational efficiency to drive sustainable growth in complex markets.
Looking to improve project visibility and cost traceability? Discover how Odoo can help streamline operations and support sustainable growth.
