Our references
Iceberg Communication
Iceberg Communication is one of the first innovative and integrated advertising and communication agencies founded in Tirana, 1999. Now, for more than two decades, they have been the testimonials and a determinant actor of tremendous changes in this industry. Iceberg Communication fuse specialists from advertising, event management, and decoration to work, inspire, and engage in customer relationships. What they do is more than what you see. What you see is only the tip of the ICEBERG. It is Beyond Communication.” To run their activity of advertising, organization of events and marketing, the company was looking for an ERP Solution and they chose Odoo through STRING as their partner for the automation of work processes. Other Services
OzV Marketing
Oz Marketing is a dynamic marketing agency founded in 2020, providing strategic communication solutions for local and international clients. With a strong background in brand building, personal branding, PR, and digital marketing, Oz has grown into a recognized name in the industry. The agency is known for its ability to tailor marketing campaigns to clients' needs, working across industries such as real estate, finance, healthcare, and technology.
As Oz Marketing continues to expand beyond its founder’s personal brand, the agency recognized the need for a more efficient system to manage its growing workload. The decision to implement Odoo was driven by several key factors:
Project management automation – Oz Marketing manages multiple projects simultaneously, requiring a structured and centralized platform to track progress, deadlines, and deliverables. Odoo's project management module allows for streamlined task assignments, time tracking, and workflow automation.
Team collaboration & efficiency – With a growing team and increasing client demands, internal coordination is essential. Odoo provides a collaborative workspace where team members can manage tasks, communicate, and stay aligned on project goals.
CRM & Client Management – As the agency expands its client base, having a robust Customer Relationship Management (CRM) system ensures seamless lead tracking, client interactions, and follow-ups, improving customer retention and sales strategies.
Data & performance insights – Odoo offers reporting and analytics tools that help Oz monitor business performance, measure campaign success, and make data-driven decisions.
Scalability & growth – By automating operations and reducing manual work, Oz can focus on strategic growth and service innovation, ensuring sustainable expansion in the market.
By integrating Odoo, Oz Marketing is optimizing its operations, improving team productivity, and enhancing client management—paving the way for a more structured and scalable future.
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