Aplimedia
Industry: Technology & Telecommunications
Sector: Managed Services & Value-Added Services (VAS)
ApliMedia is a leading managed service provider specializing in Value-Added Services (VAS) for mobile network operators (MNOs). As its service offerings and client base expanded, the company faced challenges managing complex sales cycles, customer relationships, HR processes, and financial compliance while maintaining operational agility. To address these challenges and streamline business workflows, ApliMedia partnered with Tecomsa, an Official Odoo Gold Partner, to implement a customized Odoo ERP solution covering Lebanese Accounting, CRM, Sales, Project Planning, HR & Payroll, Document Management, and Helpdesk. This transformation centralized operations, improved financial compliance (including Lebanese regulations), optimized project planning, enhanced customer support, automated HR and payroll, and provided real-time business insights enabling ApliMedia to scale its VAS services efficiently while maintaining excellence in delivery and client satisfaction.