You can change the formatting of any sequence.

This includes Purchase Orders, Sales Orders, Delivery Orders, Manufacturing Orders, Invoices, etc.

Do this via the menu sequence Settings -> Technical -> Sequences and Identifiers -> Sequences

For Invoices via the Sales Journal, you will see the following when you open the relevant record:

You can see that the only things you can incorporate into a sequence this way are:

1. Fixed or date/time based prefix characters
2. Fixed or date/time based suffix characters
3. The total number of numerals in the number (padding) ie: 001 or 000001
4. The increment used for the next number in the sequence
5. The next number used for the numeric part of the sequence
6. Whether to allow gaps in the sequence

You can see at the bottom the format for various components of the data and time.

Including a customer reference number can't be done this way - you need customization.