Abacus
Abacus Brands designs and manufactures dynamic educational science kits and virtual reality (VR) toys, masterfully combining book content, cutting-edge tech, and tangible play to inspire children. Their innovative products, often featuring collaborations with well-known figures like Bill Nye, involve the complex integration of both physical component manufacturing and digital content development. Managing diverse product lines, ensuring optimal inventory levels (especially given popular items often sell out), and orchestrating multi-channel distribution—from their direct-to-consumer e-commerce platform with same-day shipping to major retailers—requires a robust, streamlined supply chain. These intricate operational needs highlight the vital role an effective ERP system plays in supporting their growth, ensuring product availability, and enhancing overall logistical precision.