Allied Industries International, Inc

In 1994, Joel already had years of sales experience in the commercial flooring industry. He thought he’d seen it all until he stepped foot in the kitchen of a major chain restaurant. The floors were chipped, cracked, and to this day he still remembers the smell!

He was inspired to find a solution. After only a few months he became very aware that the current flooring options were already failing, given the many challenges of maintaining a commercial kitchen floor.

After exhausting the current market, Joel decided to take the best pieces of the flooring industry and create the ultimate flooring solution.

In 2008, with a little research and a whole bunch of chemistry, Joel and Co-Founder Rich Neale cracked the code and Eco-Grip flooring was born.

Since its debut, Eco-Grip flooring has been actively disrupting the industry. Forcing competitors to take a hard look at the quality of flooring they are bringing to the table. The Eco-Grip flooring system has been installed in thousands of locations worldwide.