The key here is how it’s configured and extended. Odoo’s strength lies in flexibility — but that means it’s not pre-packaged like a legacy 3PL system. With proper implementation, I’ve seen Odoo handle everything from B2B fulfillment to cross-docking and even Amazon-style pick-pack-ship models.

Odoo often needs to be tailored to reflect actual 3PL processes. But once that’s done, it can be a powerful, scalable, and cost-effective alternative to more rigid WMS systems.