Hi,

I am integrating my company CRM ( Odoo ) with Facebook. Our goal is to sync the data from the CRM into Facebook Business manager to target our clients on social Media. I found one suggestion as zapier and another manual integration. 
My first question is whether zapier is a good option to use for such service.
Second, if I want to integrate it directly with out the use of any third party app, do odoo provide any Plugin/API to fulfill this job??

FYI, our data is coming to CRM from another application and the updated data we want to sync with our FACEBOOK page, right now we are doing this manually ( Export the list and add to facebook).

Thank you & Regards,
Mudassir
https://www.mudassir.co