ProPEAT

ProPeat got its start in the heart of farm country — Sugar City, Idaho — when founder John Pocock decided it was time to rethink how we feed our lawns, landscapes, and crops. After working in South Africa and seeing firsthand the potential of carbon-based fertilizers, John returned home with a big idea: build a fertilizer company that delivers results while being better for the planet. In 2016, ProPeat opened its doors, bringing new jobs to the community and a fresh approach to sustainable turf and agricultural care.

What makes ProPeat different is simple: carbon. By using naturally rich peat as the base for their products, ProPeat created a smarter way to deliver nutrients to plants. Their signature Carbon90Plus™ technology holds nutrients longer, releases them efficiently, and improves soil health over time. No plastic coatings, no gimmicks — just clean, effective, carbon-based nutrition that works as hard as the people who use it.

It didn’t take long for people to notice. From home lawns to golf courses, city parks to sports fields, ProPeat’s eco-friendly fertilizers have earned a reputation for delivering greener, healthier results without the environmental trade-offs. In 2024, the company even landed a spot on the educational program Viewpoint with Dennis Quaid, where they shared their mission of pushing the fertilizer industry toward a cleaner, more sustainable future.

Today, ProPeat is proud to serve growers, turf pros, and homeowners who care about what they’re putting into the ground. The company’s message is clear: better soil, stronger plants, and a healthier planet aren’t just possible — they’re happening now.