Matgr

MATGR for Engineering & Trading is a pioneering Egyptian company in the mobility sector, offering

innovative and eco-friendly transportation solutions—from electric golf cars and ATVs to scooters,

e-cars, and commercial shuttles. Originating in 2007 as the sole Egyptian agent for e-car golf vehicles,

MATGR has evolved into a leading distributor of world-class brands such as DOOHAN, CFMOTO,

BestLife, and beyond. Supported by a modern manufacturing facility, extensive infrastructure, and

fully owned operations, the company delivers reliable mobility solutions across both B2C and B2B

markets.

As a rapidly advancing enterprise, MATGR grapples with operational challenges typical of a

broadening enterprise—such as fragmented data across sales, manufacturing, after-sales services,

and its G.Ride community mobility platform; limited real-time oversight across dealer networks and

mobile services; and inconsistencies in performance metrics and customer experience monitoring.

These constraints undermine scalability and hinder centralized, data-driven decision-making.

ZAD Solutions is stepping in to alleviate these pain points by deploying Odoo’s integrated ERP

platform across MATGR’s key divisions: manufacturing, sales, inventory, mobile services, after-sales,

CRM, finance, and the G.Ride service arm. Through phased digital transformation, ZAD will help unify

operational workflows, streamline data flow between departments and sub-dealers, elevate service-

level visibility, and enhance customer engagement. This comprehensive integration will strengthen

MATGR’s organizational agility and scalability while reinforcing its position as a front-runner in

sustainable mobility across Egypt and the MENA region.