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Odoo and Ecuador, the digital transformation in developing countries
Customer Success Story Community Talk
Location: Foyer 500 - 10/13/22, 2:30 PM - 10/13/22, 3:00 PM (Europe/Brussels) (30 minutes)

Odoo and Ecuador, the digital transformation in developing countries
Andrés Calle
CEO at TRESCLOUD
CEO at TRESCLOUD

Andrés Calle is co-author of the official localization for Ecuador for Odoo 16, he is the CEO at TRESCLOUD. He accounts for more than 11 years of experience, and more than 300 Odoo customers served sin Odoo version 6.0 and up to version 16.0.


A “technical gap” makes it more difficult for businesses in developing countries to compete with their peers in first-world countries. But now Odoo is closing the technical gap! 

Odoo got into the game by providing a fully integrated solution that is cost-effective, fully integrated, and even fulfills the accounting requirements of many countries. 

We will review the challenges for businesses in Ecuador and how the Odoo technology has become a critical factor in overcoming those challenges and going far beyond the expectations in business agility, integration, automation, and competitiveness.

We will showcase the story of Ecuadorian entrepreneur Felipe Guevara, the CEO at AWA NUTRITION, that implemented Odoo in a multi-country environment and overcame the local challenges, the political factors, the pandemics to become bigger and better. 

Today, AWA NUTRITION is present in big retailers in Ecuador and USA, and their products are landing in Europe.

Key learnings:

  • How Odoo can positively impact companies of any size

Value for attendants:

  • Understanding the reality of developing countries and entrepreneurs properly can help you realize the appropriate path for your projects in these segments.

Target audience:

  • CEOs of small and medium companies who are interested in using Odoo
  • Partners and integrators with projects in developing countries