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All the features to
run your online store

Odoo eCommerce packs hundreds of advanced features to launch, manage, and scale your online store with seamless payment integration and smart inventory sync.

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  • Micro Business (1-5 employees)
  • Small Business (6-50 employees)
  • Midsized company (51-250 employees)
  • Micro entreprise (1-5 employés) - Français
  • Petite entreprise (6-50 employés) - Français
  • Empresas Pequeñas (<50 empleados) - Español
  • Large company (250+ employees)
Odoo eCommerce icon
Odoo eCommerce
Overview ⟶

Create your online store

Website configurator

Build a stunning online store in 3 easy steps.

Building blocks

Drag & drop building blocks with business features. Customize blocks from the content to the layout.

Professional themes

All themes are available in standard, out-of-the-box, for free. Choose one that perfectly matches your industry.

Mobile friendly

Website content is automatically adapted to mobile devices: no complex backend to deal with.

Sell products online

Products variants

Make your product available in several variants, such as size, colors, or other attributes, and display variant attributes or pictures on the product page.

Products comparator

Let your visitors compare products based on their attributes.

Pricelists

Create and display different pricelists according to your customer's profile.

Run multiple stores

Sell on multiple stores on the same database. Share products between websites.

B2B store

Configure B2B and B2C websites independently, and display different pricelists.

Integrated marketplaces

Sell on multiple channels by displaying your items on Amazon.

Naročnine

Generate recurring revenues by selling subscription products on your website.

Digital products

Sell digital products like eBooks on your website.

Lead generation

Use the visitors tracking system to generate new leads.

Dropship

Send delivery requests directly to your suppliers.

Product availability

Choose to sell your products based on your stock levels. Display quantities in stock and set alerts.

Product Reviews

Let people review and rate your products by commenting.

Tax rates

Adapt tax rates based on fiscal positions.

Import/Export Products

Import or export your product description, prices, and photos in bulk.

Add products from the front-end

No need for complicated backend operations. Create your product from the front end and publish them in one click.

Stock notifications

Allow customers to receive a notification when a product is back in stock.

Maximize revenues

Cross-sell and upsell

Suggest accessories and complementary products to your customers during the buying process.

Abandoned carts

Trigger marketing automation on abandoned carts to convert them into orders.

Email marketing campaigns

Get visitors' emails and send automated promotional actions to your customers.

Email templates

Create customized email templates to reach your customers.

Link tracker

Add a tracking code to your URLs and measure all your marketing campaigns from the first click to the final sale.

Live chat

Answer your visitors' questions instantly. Messages pop up on your backend.

Coupons and codes

Encourage potential customers to use promo codes and coupons.

Gift cards

Sell gift cards online. Gift cards can be used in your Point of Sale app as well.

eWallet

Allow customers to deposit funds in a digital wallet for future transactions.

Checkout progress bars

Display dynamic progress bars during cart and checkout to show customers how close they are to unlocking free shipping, discounts, or promotional tiers.

Shopping experience

Realtime dashboard

Track your visitors in real-time and connect to the most interesting ones in a single click: push notification, live chat, SMS, etc.

Customers portal

Visitors get instant access to their documents, such as support tickets, invoices, projects, tasks, etc.

Search bar

Find products easily by using the integrated search bar.

Categories and filters

Customers can find the item they're looking for based on your criteria.

Wishlist

Shoppers can add products to a wishlist. Returning customers will use it to buy their favorite items faster.

Easy checkout process

The checkout process is straightforward. Add extra custom steps if needed.

Self-service customer returns

Enable customers to initiate returns directly from their online portal by selecting items and downloading prepaid return shipping labels automatically.

Payment and shipping

Payment providers

Allow customers to pay with Stripe, Paypal, Authorize.Net, Adyen, Mollie, Ogone and others, or create your own payment methods.

Calculate Shipping Costs

Get delivery costs computed automatically using Odoo's embed Delivery Method configurator.

Shipping connectors

Speed up your shipment process and track your orders from odoo with our connectors for DHL, FedEx, UPS, USPS, Bpost, and many more through Sendcloud and Easypost.

Pickup point filtering

Allow customers to filter pickup locations by country during checkout.

Delivery date selection

Allow customers to select their preferred delivery date directly on the checkout page before completing their order.

Pay on invoice

Allow customers to confirm orders instantly at checkout without immediate payment. Orders are processed right away, and payments are settled later via invoice.

Reporting

Sales data analytics

Analyze your sales based on sold quantities and revenues or group them based on the salesman.

Google Analytics and Plausible integration

Know your customers' behavior and get information on your acquisition channels, demographics, number of visitors, etc.

Dashboard

Abandoned carts, orders made on the website, top-selling products and categories, and revenues generated, etc.

Customizable graphs

Display a graph with your weekly, monthly, or annual sales per product and add it to your dashboard.

Technical

Domain name

Use your own domain name on your Odoo website. You get one year for free.

Upgrades

Benefits from a free upgrade at every new Odoo version.

Cloud hosting or On Premise

Odoo provides free hosting, but you can decide to host it on your own server.

Support

Get support from our team via our helpdesk.

Free SSL Certificate

Get your free SSL certificate automatically on cloud-hosted websites.

Opensource

You have full control over the development of new features or design themes.

Code Editor

Customize your website by adapting HTML, CSS, and JS code directly from the front end. Save your changes instantly.

Create your online store Sell products online Maximize revenues Shopping experience Payment and shipping Reporting Technical

Fully integrated.

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Spletna stran

Create stunning websites

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Prodaja

Send quotations

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Zaloga

Keep stock up to date.

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Smart features
High-revenue webshop

It's free!
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Odoo is a suite of open source business apps that cover all your company needs: CRM, eCommerce, accounting, inventory, point of sale, project management, etc.

Odoo's unique value proposition is to be at the same time very easy to use and fully integrated.

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