Mirza Traders

Mirza Traders operates two distinct business entities under its umbrella:

·       Mirza Traders (Sahiba by Mirza): A women wear manufacturing business with multichannel distribution, including wholesale, LAAM, and direct-to-consumer online sales.

·       Aoun Collection: A trading-focused retail and e-commerce brand with a strong presence through physical stores and Shopify.

Both businesses were facing significant operational and visibility challenges due to reliance on disjointed and outdated local software solutions.

Business Challenges

For Mirza Traders (Sahiba by Mirza):

The manufacturing division was struggling with:

·       Lack of Material Resource Planning (MRP)

·       Manual production tracking and poor inventory visibility

·       No integration with Shopify, leading to double data entry and order sync issues

·       Unreliable financial reporting, especially with no visibility of channel-wise profitability

·       Absence of product costing mechanisms

·       No digital workflow approvals for operational controls

Aoun Collection

The trading and retail division experienced:

·       POS limitations and fragmented operations

·       No Shopify integration, hampering unified order and inventory sync

·       Incomplete barcode and SKU management

·       No structured financial reporting, relying on spreadsheets

Odoo ERP Implementation by RASCO Global Solutions

To resolve these pain points and modernize operations, RASCO Global Solutions implemented a tailored Odoo Enterprise ERP system for both entities.

For Mirza Traders (Sahiba by Mirza):

·       Sales & POS – Unified channels for wholesale, online, and platform-based sales

·       Purchase & Inventory Management – Real-time stock updates and automated procurement

·       Manufacturing & MRP – Structured production planning and material control

·       Shopify Integration – Seamless synchronization of orders, inventory, and products

·       Digital Workflows – Approval systems for procurement, stock moves, and expenses

For Aoun Collection:

·       Point of Sale (POS) – Streamlined in-store experience integrated with backend

·       Sales & Inventory – Unified management for online and retail stores

·       Accounting – Automated bookkeeping, invoicing, and channel-wise profitability tracking

·       Shopify Integration – Real-time sync between physical and digital storefronts

Business Outcomes & Benefits

·       Full visibility across manufacturing and retail operations

·       Centralized system for financial reporting and audit readiness

·       Improved inventory and production control, reducing stock-outs and overproduction

·       Accurate costing and profitability tracking per channel and product

·       Time-saving automation through integrations and digital workflows

Empowering Growth through Unified ERP

Thanks to the expertise of RASCO Global Solutions, Mirza Traders now operates with an integrated digital backbone. The shift to Odoo ERP has enabled data-driven decisions, operational agility, and scalable growth across both the manufacturing and trading sides of the business.