Yasser Maher is the CEO and Founder of YDS and MADA.
Before he founded YDS, Yasser Maher was a Software Services Business Unit Executive for the Middle East, Africa, and Turkey at IBM until 2019.

During his carrier in IBM and YDS, Yasser Maher contributed to major projects for digital transformation, such as Telecom Egypt, Misr Bank, Misr Insurance company, Ministry of internal affairs, Ezz Steal, and SUMED in Egypt; Mobily, King Saud University, and SAMA in Saudi Arabia; complete build up of open source services at IBM MEA in South Africa.

Yasser Maher then moved to MADA and YDS where he participated in the transformation of many SMEs and large clients such as Egyptian metrological authority, Venus group, Astron steel, and General Aromatics. Yasser earned a Master in Business-to-Business Sales from IBM Business University, UK,
and a degree in Business Intelligence from the Singapore Business University.