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Digital Transformation in SME's: from Theory to Practice
Business What's New
Yer: Auditorium 2000 C @ 3.10.2024 14:00 - 3.10.2024 14:30 (Europe/Brussels) (30 dakika)
Digital Transformation in SME's: from Theory to Practice
Christophe Verhaegen
Business Development Representative de Odoo
Christophe Verhaegen
Business Development Representative de Odoo

Christophe, a 31-year-old from Brussels, is passionate about digital transformation. After spending six months traveling through Australia and Asia, he joined Odoo, a platform he first encountered while leading digital transformation at a small rubber company.

In that role, Christophe managed everything from sales and accounting to recruitment and marketing—typical for life in an SME, where there’s always something urgent to address. His experience with Odoo sparked a deep passion for improving business processes through IT.


Curious about what makes digital transformations thrive or fail? Join Christophe as he dives into the highs and lows of implementing digital tools in small and medium-sized businesses. 

Drawing from personal experiences, including a project that took unexpected turns, Christophe will explore why digital transformations often fail and, more importantly, how they can succeed. Using real-world examples, he’ll reveal the golden rule of digital transformation: technology alone isn't enough. 

Discover how to effectively combine IT tools with process changes to avoid costly mistakes and truly transform your business. Whether you’re a digital novice or a seasoned pro, this talk will provide valuable insights to guide your own digital journey.