How 7MD Store's Virtual Reality Shopping Experience is Changing the Game with Odoo

7MD STORE

Company Name: 7MD STORE
Country: United Arab Emirates
Industry: E commerce, Technology retail 
Main Apps: Accounting
Number of Odoo Users: 3
Odoo Customer Success Manager: Ahmed
Odoo Implementing Partner:Professional IT Solutions L.L.C

In the dynamic world of retail, staying ahead means embracing innovation—something 7MD Store understands deeply. Established in 2017 by Hamad Al Shamsi, 7MD Store has grown from an online niche for exclusive electronics and daily products to a flourishing chain with physical stores across the UAE. Their latest leap? Integrating a virtual reality (VR) shopping platform with Odoo's robust backend, crafted in collaboration with PIT Solutions (PITS), setting a new standard in retail.

The Need for Innovation: As 7MD expanded its presence with physical stores in Sharjah and Abu Dhabi, the necessity for an enhanced brand experience became clear. Hamad Al Shamsi's vision to incorporate VR into the shopping experience was not just about keeping up with technology but transforming how customers engage with 7MD's products.

PITS Steps In: Recognizing the potential to elevate the retail experience, PITS brought their extensive digital services expertise to develop a web-based VR store for 7MD. This initiative began with a detailed analysis of 7MD's operations and customer engagement strategies, pinpointing areas where VR could make a significant impact.

Creating the VR Store: The result was a seamless, web-based VR platform accessible via any browser, allowing customers to navigate a virtual replica of 7MD's physical stores. This immersive environment provides detailed product views and interactive features without the need for a VR headset, bringing the physical store experience into customers' homes.

Integration with Odoo: Central to this transformation was Odoo's inventory management system, which ensured real-time inventory synchronization across both physical and virtual platforms. This integration allowed 7MD to maintain accurate and up-to-date product availability, enhancing customer trust and satisfaction.

Operational Benefits:

• Real-Time Inventory Visibility: Odoo's Inventory Management ensured that every item displayed in the VR store was available, reflecting real-time changes across all platforms.
• Enhanced Customer Engagement: The interactive VR environment not only attracted tech-savvy shoppers but also provided them with a realistic view of products, significantly boosting customer engagement and interest.

Revenue Impact: The introduction of the VR store has not only strengthened 7MD's market position but has also led to a remarkable 35% increase in overall sales, demonstrating the substantial impact of integrating innovative technology with effective inventory management.

Client Testimonial: "The integration of the VR store with Odoo's real-time inventory updates has revolutionized our shopping experience," said a loyal customer. "It's not just shopping; it's an adventure that combines the convenience of online browsing with the assurance of up-to-date product availability."

7MD Store's journey with PITS and Odoo exemplifies how forward-thinking solutions can transform traditional business models. By embracing VR and integrating it with Odoo's powerful software, 7MD is not just preparing for the future of retail—they are creating it.

With over 25 years of experience, PIT Solutions specializes in a wide array of digital services, including AI & Data Science and e-commerce solutions, with a global presence that underscores their expertise and commitment to innovation.