Company: Sanitairkamer B.V.
Location: Harderwijk, the Netherlands
Industry: Retail / Bathroom
Partner Name: B-Informed
Odoo Account Manager: Laura Koedam
Main Apps Implemented: Sales, Purchases, Helpdesk, Inventory, Manufacturing, Accounting
Company Size: 65
Number of Users: 57
Sanitairkamer is a specialist in bathroom and tiles that began in Harderwijk seven years ago. With a vast assortment of goods ranging from budget to high-end products, Sanitairkamer can cater to the needs of every customer. Over the years, the company has experienced rapid growth with the opening of three physical stores supported by a centralized warehouse. In addition to the physical stores, Sanitairkamer began serving customers in the Netherlands and Belgium via a Magento webshop. While the majority of the players in the bathroom retail market exploit e-commerce and physical stores, what sets Sanitairkamer apart is their level of service, a progressive catalog, national coverage, and their marketing strategy.
Learn more about Sanitairkamer at https://sanitairkamer.nl/
Out Growing Old Methods
The retail-bathroom market is dominated by 15-20 players, of which the majority are exploiting brick and mortar and online stores. Sanitairkamer continuously strives to set itself apart from the competition. With this goal occurred innovation within decision making and the use of tools. As Sanitairkamer experienced rapid growth, previous methods of operation became outdated. To maximize the level of service the company strove for, they needed to implement a system that was more advanced and integrated than Excel sheets, which was initially sufficient for the small orders and customers Sanitairkamer initially had.
Sanitairkamer needed to implement their e-commerce and brick and mortar methods into one system. They were looking for a system to automate order processing, warehousing, finance, and to connect all stores and webshops in one. The key values Sanitairkamer brought to the drawing table were automation, speed, integration, and customer service. The company needed a system that brought together what they were looking for and the key assets Sanitairkamer brought.
“With Odoo, we have a lot of flexibility. It integrates well with a lot of (free) 3rd party apps. When we are not satisfied with the available apps, Python-based Odoo makes it possible to create your customizations relatively easily.”
- Matthijs Weijma, Application Engineer at Sanitairkamer
A Foundation in Growth
- Sander de Waal, Marketing Manager at Sanitairkamer
With the implementation of Odoo, the company managed to integrate various business units into one system. This facilitated work for Sanitairkamer, faster, and more efficient. There is not one business unit that did not profit from Odoo. The system is used by all employees daily and is the core of Sanitairkamer’s day to day business.