Hello,
One of our customer raise an interesting need in Odoo.
What is the best way to track navigation process and requests in Odoo and website ?
- Need to track user with sign in
- Need to track anonymous user (get back cookies ?)
The final goal : profile each user and build marketing campaign or make one2one message with Odoo.
The customer need seems born of http://www.exacttarget.com
Thank you for sharing your opinion and experience feedback.
Bruno
I've just posted this topic, maybe in closely with https://www.odoo.com/forum/help-1/question/experience-feedback-to-share-about-google-analytics-with-odoo-63933
I would also be interested in finding out how to do this - so that marketing campaigns can respond to customer behaviour - eg you email customer with a link to a blog post and then want to alter marketing campaign behaviour depending on whether the customer visited the blog page you linked to (i.e. they clicked your link). I don't think google analytics will help you in this situation as it anonymises the visit information does it not ?