In this tutorial, Fabien will present the new inbound markerting apps in OpenERP version 8. It includes:
- The new survey app,
- The new mass mailing application,
- The new mailinglist management apps,
- The new event management app,
- The new blog application (a clone of Medium.com),
- The new forum and Q&A website,
- The twitter integration apps for your website,
A complete integration amongst all those Apps makes OpenERP unique to setup an efficient 360° marketing platform.
You will learn how to:
- Add efficient call-to-actions to blogs and product pages,
- Add Geo-Target snippets in your website to promote local events,
- Organize your communication through several communication channels and targeted audience,
- Improve your SEO to promote pages and products,
- Trigger live chat sessions with your website visitors to engage with prospects,
- Create communities through Q&A, mailing lists and gamification mechanisms.