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E’Log Automation - An Odoo Direct Success Story
Business Customer Success Story Partner Community
Location: Hall 11.A - 10/4/24, 11:00 AM - 10/4/24, 11:30 AM (Europe/Brussels) (30 minutes)
E’Log Automation - An Odoo Direct Success Story
Sacha Van Droogenbroeck, Eric Ysebaert, and Gino Aytas
Sacha Van Droogenbroeck, Eric Ysebaert, and Gino Aytas

Sacha Van Droogenbroeck, CEO at E'Log Automation

Sacha Van Droogenbroeck, 34, is married to Francesca and has 2 young children, Olivia (3.5 years old) and Leo (2.5 years old). Sacha has spent his entire professional career in the intralogistics sector, gaining experience from various multinational companies he has worked for. After about a decade in the industry, Sacha saw an opportunity to fill a gap in the market and took action by founding E'Log Automation in May 2022. Sacha's main drive is to build a reputable company that fully embodies his values.

Eric Ysebaert, CFO at E'Log Automation

E'log Automation gladly welcomed Eric Ysebaert to their team as CFO. Besides numbers, Eric loves traveling and taking care of some non-profit organizations as well as a top network event “CPS 2030”.


Gino Aytas, Business Analyst at Odoo

Gino launched his career in 2023 at Odoo after graduating from the Master of international Business. Starting as a Business Analyst primarily focussed on QuickStart projects, shifting focus over time to larger accounts in a variety of sectors.

E'log Automation is a fast growing company (from 7 employees in 2023 to 55+ in 2024) out of Herentals. They positions themselves as an independent turn-key integrator for intralogistics solutions, mainly focusing on standardised small to medium-sized projects in the market.
E'log approached Odoo to replace their current ERP that helped them in the planning of their services of maintenance. Quickly, we saw that Odoo could offer a lot of benefit through a variety of apps such as CRM, Sales, Project, Field Services etc,...
After 1 demo, the company decided to switch to Odoo and make use of our Quickstart Consultants.

We are very proud of the speed and quality of implementation of this project. Where the kick-off was the 8th of January, and Go-Live was 18th of March with 40 users.