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Event Odoo Experience 2021 starts on October 6, 2021 at 2:00:00 PM +0200
Optimizing Your Odoo Website's Performance in SERP
Workshop
Location: Studio 7 - 10/6/21, 10:00 AM - 10/6/21, 10:30 AM (EDT) (30 minutes)

Optimizing Your Odoo Website's Performance in SERP
Ivana Bartonkova CMO at Port Cities  at Port Cities Vietnam https://www.portcities.vn

Ivana is a huge Odoo enthusiast, who is also a leader of the marketing team at Port Cities, the best Odoo partner in APAC 2019 & 2020. She specializes in customer-oriented Odoo apps - CRM, Sales, Email Marketing, Marketing Automation, Website, and e-Commerce.

She really loves Odoo as a solution for marketers and enjoys helping clients discover the potential of having all the information they need. Feel free to watch a video from Odoo Experience 2020, where she spoke about preparation for a successful Odoo certification exam.  https://www.youtube.com/watch?v=JYaAoMnQvhM



Building a website in Odoo has never been easier. With all the version 14 improvements, anyone, even without the slightest knowledge of HTML and CSS, can prepare a visually stunning website.


However, Google and other search engines don't only look at how visually appealing the website is, but mostly, what is the added value that it brings to the visitor. Is there enough valuable information? Is the text structured well? Is it fast to load? Is it mobile-friendly?


In this short workshop, we'll look at what you can do to optimize your website, how to configure it properly, how to use best practices from the industry, and what are the good and hidden features which can help you achieve your desired positions in search engine results.


Of course, everything starts with the purpose of your website - B2C e-commerce will need a very different structure and logic than a B2B lead magnet website.


Learn how to make the most out of your Odoo website!