From Traditional CFO to Embedded CFO

The role of the CFO is evolving—fast. In today's dynamic business environment, financial stewardship alone is no longer enough. The modern CFO must be embedded in every part of the organization, driving strategy, enabling growth, and unlocking the power of data.

In this session, we’ll explore how CFOs can transition from traditional finance roles to becoming strategic, tech-enabled leaders using tools like Odoo. Learn how embedded finance leaders are leveraging real-time insights, automation, and cross-functional collaboration to shape the future of their organizations.

What you’ll gain:

• A clear understanding of the Embedded CFO model

• Real-world examples of how ERP systems like Odoo empower smarter, faster decision-making

• Strategies to shift from being data-driven to insight-driven—turning numbers into action

• Insights on how CFOs can become true growth partners within their companies

Target audience: CFOs, finance leaders, and strategic decision-makers looking to future-proof their roles and organizations.

The session concludes with an interactive Q&A, where you’ll have the opportunity to ask your most pressing questions about finance transformation and digital enablement.